Potential television windfall driving Big Ten's latest expansion efforts

According to a television executive familiar with the Northeast corridor, the move could ultimately be worth as much as $200 million annually for the Big Ten in cable subscription fees. This is a Pollyannaish figure that's unlikely to ever materialize, but it shows the scope of the potential value. The interesting part, considering the current cable climate, is that the potential move also comes with considerable risk.

There are an estimated 15 million available households in the New York, Philadelphia, Baltimore and Washington D.C. markets. If the Big Ten Network got on basic cable in all those places, which is an enormous long shot, the per-household figure by the time Rutgers and Maryland joined the league would project in the neighborhood of $1.25 per month. That would equate to about $200 million per year.

Pete Thamel





Filed under: College Football

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2017 Illini Football Schedule

DateOpponentTime/TV
Sat, Sept 2Ball State11:00am BTN
Sat, Sept 9Western Kentucky7:00pm BTN
Fri, Sept 15@USF6:00pm ESPN
Fri, Sept 29Nebraska7:00pm FS1
Sat, Oct 7@Iowa11:00am
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3:00pm
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11:00am
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Sat, Nov 18@Ohio State 
Sat, Nov 25Northwestern 
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2017-2018 Illini Basketball Schedule

DateOpponentTime/TV
Fri, Nov 10Southern 
Sun, Nov 12Tennessee-Martin 
Fri, Nov 17DePaul 
Sun, Nov 19Marshall 
Wed, Nov 22Augustana 
Fri, Nov 24North Carolina Central 
Tue, Nov 28@Wake Forest 
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Wed, Dec 13Longwood  
Sat, Dec 16New Mexico State
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