I think the perception from those in the Chicago metro area is the Illini are an irrelevant downstate doormat. Northwestern's perception is of a local Chicago school that through great coaching is an overachieving underdog. For our Chicago alums, who are essential to improving our attendance, it's important to restore some of their pride in being an Illini and to have bragging rights over the forever downtrodden NU fans. Maybe bs, but I don't think so. Our attendance is bad and Central Illinois can't fill the stadium.