I actually think it's pretty well done and not at all corny. Simple, straightforward, and with some artistic flair - i'm good with it. Then again, I might be comparing to the "Oh, you're an illinois grad" commercials with old guy with messed up hair and glasses - now that was corny.
I'm sure Beckman was plenty busy while they were filming this - maybe even up in Rantoul.
I won't knock the video because it was produced by a friend of mine from high school. The point of it was to let everyone know that there is a lot of change at Illinois, and now it's time to make things happen.