Q&A with BTN President Mark Silverman
June 23, 2011 3:52 PM
We're devoting almost a full day of programming that historic Friday [July 1st, when Nebraska becomes an official member of the Big Ten Conference], and we encourage everyone in the Big Ten Network area to tune in and see what we will now consider some of the greatest games played by our newest conference member..
I knew we would be popular in the Big Ten area, but we have more people watch the network in Texas, Florida, California and New York than in Iowa. It's really become more of a national entity, and it's now being used as a model for other conferences to see what they're going to do..
We have another initiative we're focusing on this year called "Live Big," where we're focusing on alums who give back to their communities, and we're doing television programs on them. We'll do one from each school and also highlight the community activity.
huskers.com
I knew we would be popular in the Big Ten area, but we have more people watch the network in Texas, Florida, California and New York than in Iowa. It's really become more of a national entity, and it's now being used as a model for other conferences to see what they're going to do..
We have another initiative we're focusing on this year called "Live Big," where we're focusing on alums who give back to their communities, and we're doing television programs on them. We'll do one from each school and also highlight the community activity.
huskers.com
Filed under: Illini Basketball, Illini Football
