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IHSA State Tournament Thread
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<blockquote data-quote="Roundball Sage" data-source="post: 1876196" data-attributes="member: 748116"><p>The name (and eventual trademark )“March Madness” has an interesting history.</p><p></p><p>A man named Henry V. Porter was assistant executive secretary of the Illinois High School Association. In 1939 he wrote an essay to describe the State tournament usiing the title, ‘March Madness’. The term was quickly picked up by others but was not used officially by IHSA until 1973. IHSA did not apply for a trademark on it until 1990 which was after the NCAA had started using the term in 1982. That set off court action (the legal kind of court).</p><p></p><p>It was decided that decided that due to IHSA not policing its rights, both NCAA and IHSA had rights to it. Since then, both organization work together to protect their claim on the term.</p><p></p><p>A couple lessons: Quickly protect your intellectual property. And sometimes you might end up working together down the line with a former adversary.</p><p></p><p>And now... back to the great action found on the kind of court we love. And over the years, both the IHSA and NCAA have developed truly signature events that have fully captured the World.</p></blockquote><p></p>
[QUOTE="Roundball Sage, post: 1876196, member: 748116"] The name (and eventual trademark )“March Madness” has an interesting history. A man named Henry V. Porter was assistant executive secretary of the Illinois High School Association. In 1939 he wrote an essay to describe the State tournament usiing the title, ‘March Madness’. The term was quickly picked up by others but was not used officially by IHSA until 1973. IHSA did not apply for a trademark on it until 1990 which was after the NCAA had started using the term in 1982. That set off court action (the legal kind of court). It was decided that decided that due to IHSA not policing its rights, both NCAA and IHSA had rights to it. Since then, both organization work together to protect their claim on the term. A couple lessons: Quickly protect your intellectual property. And sometimes you might end up working together down the line with a former adversary. And now... back to the great action found on the kind of court we love. And over the years, both the IHSA and NCAA have developed truly signature events that have fully captured the World. [/QUOTE]
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