I guess we will see how it plays out this year. I would expect to see the greatest recruiting dividends from the civil rights issues happen this year, if at all.I think he is hinting that young black players, especially with reignited civil rights movements, may want to play for a coaching staff that can relate to their struggles and problems rather than white good ol' boys that share right leaning views of OAN.
This may give Illinois and ASU an edge for the players that have aspirations to use their platform to forward causes. It might also help Illinois recruit good young minority coaches as we have shown we want to have a "different" type of staff as Lovie says.
I don't want to put words in his mouth but that's what I see.
If this is still getting so much publicity a year from now, I would expect more staffs across the country to adapt and then Illinois may not stand out as much.