Nico for the Vols holding out of spring ball like he's an NFL QB that just got franchise tagged is hilarious. It's all nonsense now.
Yes, but who’s to stop, say, Berkshire-Hathaway next year from deciding, say, Tomislav Ivisic, would make a great spokesman for $50 million, if only he played for, say, Creighton, gosh darn it?the only difference is that Pizza Hut probably doesn't care what team he plays for. they'll pay up regardless. how many college NIL donors can say the same?
A cap wouldn’t work. It would just go back to under the table payments and the NCAA can’t regulate anything.I agree that roster stability would make for a better fan experience. But I’m not sure a cap on NIL budgets actually fixes that. It seems like the only “problem” it would fix is boosters having to pay more and more each year without any guaranty of success. And I don’t view that as a problem. I view that as the cost of doing business, and if you don’t like it you should get out of this business.
The order for radio silence on potential transfers in full effect after missing on Josh Dix.
Almost all information is coming from the player side, mostly from agents.
Big hitter Illinois donors want results this year.
Btw, no one could possibly know how many teams are spending $10m. GMAB.
I agree that a cap won't work, but I also don't see the latter occurring. Game theory says donors should keep spending because unless they all agree to spend less, the one that spends more wins.A cap wouldn’t work. It would just go back to under the table payments and the NCAA can’t regulate anything.
Better scenario is that donors etc realize this money is crazy, they aren’t getting value from it and payments go down.
Ok, ok, fine. Guilt me into it. I’ll call Josh and give him some of my t-bill revenue steam. No new Bugatti this year for me.Agree
~900 billionaires in the US. $10 million is only 1% of a billion. Even if one's billions are just parked in T-Bills getting 3%, $10 million per year in NIL isn't even eating into their net worth. What is more likely driving this market is ADs or Coaches that can round up 10 alumni or so whose wealth sums to a level where they are spending sub 1% of their net worth on their college basketball hobby every year.
I've worked directly for a billionaire on a non-economically constrained project. In some respects it would have been easier to set expectations if there were real financial constraints.
So what I think cooks the current NIL game in the longer term is that there is only one national championship available per year. People spending that much expect big game wins, even if it isn't a huge sacrifice on their part to keep up the spending. Top 14 on some efficiency metric their latest trophy wife has never heard of, won't cut it if the big wins don't start come after a few years of big spending.
Coaches are literally the ones in the bidding wars with the players. They literally know exactly what players are demanding and what schools are paying.
Have you never been in any kind of price negotiation? It’s hardly secret.
If you aren't losing battles, you are chasing the wrong guys.
Or, maybe the staff knows more than we do about players yet to enter the portal, and/or players expected to withdraw from the NBA draft.I agree, I think there are probably a lot of schools in the same realm but we don't seem to be a true top 10 nil program with the way we are getting outbid for guys.
We had big splashes in Shannon and Mayer that year but haven't really been more getting value guys since.
I think it's pretty clear that we are at least behind Kansas, Kentucky, Arkansas, Alabama, Duke, UNC, BYU, Louisville, Indiana, and UConn. Which is 10 deep there and I wouldn't be surprised to see Michigan, Oregon(if they spend it on basketball), Texas, Texas Tech, Houston, Tennessee, St Johns(with Pitino fundraising), Florida, Arizona, or Baylor spend more.
I think Illinois likely has a comparable amount to that 2nd group but that would put them more in the 10-20ish range.
Buddies with TU & HamerAnybody know what Neel Ganta's role in all of this is?
Because there is no salary cap, I'm not sure you can get anyone good at a low price.If you want to treat this poll of random college coaches as gospel, I won't stop you. That's the point where I think we can agree to disagree, though.
But, look around you:
Josh Dix $2M? hmm
Sellers? We equaled that offer but Providence sold him a bigger role, which how could they not?
Ian Jackson $3M, he gone
Malik Moore $1M, we said nope its too much
Werner was the guy you cited and his last podcast made it sound like these 2 wing spots they're looking for overlooked guys or guys coming off injury to keep the price tag low
I mean why wouldn't I hope you are right though? If we have top 10 NIL, then we have nothing to worry about other than, like say mono, I guess![]()
| Est Revenue Sharing Men's Basketball | Conference | Basketball Team Revenue Share | # of Players | Average per player | Total Revenue Sharing 2025* | Revenue % Basketball | AD Annual Revenue** |
|---|
| Louisville | ACC | 6,178,131 | 15 | 411,875 | 20,500,000 | 30% | 111,396,762 |
| Illinois | Big Ten | 5,657,287 | 13 | 435,176 | 20,500,000 | 28% | 99,358,957 |
| Missouri | SEC | 4,709,321 | 15 | 313,955 | 19,418,455 | 24% | 88,265,705 |
| Iowa State | Big-12 | 4,271,867 | 13 | 328,605 | 18,365,450 | 23% | 83,479,317 |
| Arkansas | SEC | 4,001,897 | 15 | 266,793 | 20,500,000 | 20% | 132,103,766 |
| Minnesota | Big Ten | 3,588,361 | 14 | 256,312 | 20,500,000 | 18% | 113,102,807 |
| Texas Tech | Big-12 | 3,265,487 | 14 | 233,249 | 18,258,244 | 18% | 82,992,017 |
| Tennessee | SEC | 3,122,535 | 15 | 208,169 | 20,500,000 | 15% | 134,277,934 |
| Ohio State | Big Ten | 3,090,327 | 14 | 220,738 | 20,500,000 | 15% | 215,167,642 |
| Wisconsin | Big Ten | 2,923,745 | 15 | 194,916 | 20,500,000 | 14% | 137,164,382 |
| Kansas State | Big-12 | 2,856,660 | 15 | 190,444 | 16,751,854 | 17% | 76,144,789 |
| Mississippi | SEC | 2,783,387 | 15 | 185,559 | 20,500,000 | 14% | 101,643,972 |
| Oregon | Big Ten | 2,286,842 | 15 | 152,456 | 20,500,000 | 11% | 109,439,421 |
| Colorado | Big-12 | 2,256,597 | 15 | 150,440 | 14,090,852 | 16% | 64,049,328 |
| Georgia | SEC | 2,217,185 | 14 | 158,370 | 20,500,000 | 11% | 125,667,798 |
| Louisiana State | SEC | 2,170,071 | 15 | 144,671 | 20,500,000 | 11% | 138,574,324 |
| Washington | Big Ten | 2,157,826 | 15 | 143,855 | 20,500,000 | 11% | 98,468,704 |
| Utah | Big-12 | 2,156,117 | 15 | 143,741 | 16,049,837 | 13% | 72,953,805 |
| Penn State | Big Ten | 1,903,563 | 15 | 126,904 | 20,500,000 | 9% | 152,551,993 |
| Washington State | Pac-12 | 1,558,364 | 15 | 103,891 | 12,709,241 | 12% | 57,769,277 |
| Colorado State | MW | 546,588 | 15 | 36,439 | 5,117,008 | 11% | 23,259,125 |
| Arkansas State | SBC | 207,168 | 15 | 13,811 | 1,805,824 | 12% | 8,208,289 |
| Tennessee Tech | OVC | 175,121 | 15 | 11,675 | 721,811 | 24% | 3,280,961 |
| Appalachian State | SBC | 134,374 | 15 | 8,958 | 3,626,477 | 4% | 16,483,988 |
| North Dakota | MVC | 107,686 | 14 | 7,692 | 2,472,797 | 4% | 11,239,985 |
| Georgia Southern | SBC | 99,120 | 15 | 6,608 | 2,095,770 | 5% | 9,526,227 |
| Idaho | Big Sky | 70,443 | 15 | 4,696 | 1,270,624 | 6% | 5,775,565 |
| Power 5 Average | 20 Schools | 3,157,779 | 15 | 218,506 | 19,107,197 | 17% | 109,728,635 |
|---|
well, that's the kind of NIL that would expect some kind of ROI else their stock is cooked. imagine explaining to your shareholders that you spent their money on a NCAA championship. regardless, we can't compare NBA NIL vs college NIL. college NIL is just being abused as a placeholder for player salaries because the NCAA is too weak. i think it will find a balance but it's chaotic until someone can apply some order.Yes, but who’s to stop, say, Berkshire-Hathaway next year from deciding, say, Tomislav Ivisic, would make a great spokesman for $50 million, if only he played for, say, Creighton, gosh darn it?
I agree, I think there are probably a lot of schools in the same realm but we don't seem to be a true top 10 nil program with the way we are getting outbid for guys.
We had big splashes in Shannon and Mayer that year but haven't really been more getting value guys since.
I think it's pretty clear that we are at least behind Kansas, Kentucky, Arkansas, Alabama, Duke, UNC, BYU, Louisville, Indiana, and UConn. Which is 10 deep there and I wouldn't be surprised to see Michigan, Oregon(if they spend it on basketball), Texas, Texas Tech, Houston, Tennessee, St Johns(with Pitino fundraising), Florida, Arizona, or Baylor spend more.
I think Illinois likely has a comparable amount to that 2nd group but that would put them more in the 10-20ish range.
Is Shaq worth what he’s getting from Home Depot? Is Caitlin Clark worth what State Farm is paying her? What is the ROI on those celebrity endorsement? Are the stockholders upset about that? I would assume that as long as profits otherwise can be maintained, the cost of doing business will be signed off on, no matter how absurd it may be.well, that's the kind of NIL that would expect some kind of ROI else their stock is cooked. imagine explaining to your shareholders that you spent their money on a NCAA championship. regardless, we can't compare NBA NIL vs college NIL. college NIL is just being abused as a placeholder for player salaries because the NCAA is too weak. i think it will find a balance but it's chaotic until someone can apply some order.
I think you also have to consider what’s in it for them. In this case it’s essentially pride, because unless I’m crazy there’s no financial return for them.I agree that a cap won't work, but I also don't see the latter occurring. Game theory says donors should keep spending because unless they all agree to spend less, the one that spends more wins.