there really no longer is any such thing as cultural fit . it’s about football revenue and what schools can make the pie larger , so the slices everyone gets after expansion are just as large .Don't disagree at all, but I don't expect that historical tie to survive the corporatization of college athletics. And if I was a cynical corporate exec reading the room one conclusion I'd make is in the current climate, being firmly on either side of the line you're pointing out, but particularly on the side of the line the Big 10 currently occupies, is a risky proposition.
The B1G is going into Florida at some point and they could very well take the U & FSU .
Florida , as a state , is more important than any other state in our league right now .