I hate when people (especially younger folks on social media) try to act like the conference championship/tournament/other regular season accomplishments don't matter, but I will say this ... in the Underwood Era, we have checked off all of the boxes short of a Final Four, which takes quite a bit of luck and everything coming together. 2020 brought us back to respectability and national relevance. 2021 brought a BTT championship, a #1 seed and top-10-level prestige. 2022 brought us the regular season championship. 2024 brought us that coveted Elite Eight and Second Weekend experience. Hell, even a somewhat disappointing 2025 season arguably cemented us as a player for putting kids in the NBA on par with the elite programs and re-cemented our ability to recruit at a high level for a sustained period, plus ... finally beating Purdue again!
All of that is to say I am A-okay with being third in the pecking order of the Big Ten. While it likely means a league championship will be very difficult, it also means we will be a very good team that earns a good seed. And at this point in our program's trajectory, my major concern is "stacking the odds in our favor" of a Final Four run ... and in college hoops, that means returning to March Madness with the best possible seed you can every year and rolling the dice to see if you can just keep winning. If you're always in the conversation, eventually you will break through.