https://www.sportsmediawatch.com/2021/03/ncaa-selection-show-ratings-down-conference-tournaments/
"As for the conference tournaments, the Big Ten fared better than the rest — both in raw numbers and compared to 2019. Sunday’s Illinois-Ohio State Big Ten Tournament final finished as the top game of the college basketball season with a 2.2 rating and 3.68 million viewers on CBS, down just 8% and 7% respectively from 2019 (Michigan-Michigan State: 2.4, 3.94M).
Saturday’s Illinois-Iowa semifinal pulled a 1.7 and 2.89 million, ranking second for the season behind Sunday’s title game, and up 31% and 48% respectively from 2019 (Michigan-Minnesota: 1.3, 1.95M). Ohio State-Michigan pulled a 1.6 (+14%) and 2.51 million (+22%) earlier in the day, ranking fourth for the season. Overall, the Big Ten generated the top five audiences of the season."
"As for the conference tournaments, the Big Ten fared better than the rest — both in raw numbers and compared to 2019. Sunday’s Illinois-Ohio State Big Ten Tournament final finished as the top game of the college basketball season with a 2.2 rating and 3.68 million viewers on CBS, down just 8% and 7% respectively from 2019 (Michigan-Michigan State: 2.4, 3.94M).
Saturday’s Illinois-Iowa semifinal pulled a 1.7 and 2.89 million, ranking second for the season behind Sunday’s title game, and up 31% and 48% respectively from 2019 (Michigan-Minnesota: 1.3, 1.95M). Ohio State-Michigan pulled a 1.6 (+14%) and 2.51 million (+22%) earlier in the day, ranking fourth for the season. Overall, the Big Ten generated the top five audiences of the season."