I'm not a huge fan of the numbers in the state outline, but I would love for the 70s script Illinois to be our primary wordmark. It looks great on everything.
They used the victory shield as pride stickers for the initial post-Nike rebrand helmets. They were great for that. That's an instance where you need a secondary logo. Watching Clemson last night, it bothered me that they have tiger paw pride stickers on a helmet with big tiger paw logos. It...
I don't think the original intent was to pit the block I against the victory shield, nor should it be. The cleaned up, standardized block I is a primary logo, and the victory shield is a secondary logo. In a perfect world where nobody in DIA treated them like an either/or, they both serve...
I don't know why the Victory Shield isn't used at all with the current football branding. Every other sport uses it, and it makes a good secondary logo to give some variety to the brand. It looked sharp at the collar of the last football jerseys.
This is the context most people miss about the Butkus-era helmets. Numbers on the helmet aren't unique; everybody had them, even schools like Notre Dame and Penn State that people think always had plain helmets. Alabama is just the last major program to still use them. And like you said, the...
Replace the hideous underlined slant Illinois on the helmets with a block I, and you've got a winner for a classic design.
The current unis went too far with the blocky orange-on-blue and blue-on-orange design, with no white accents and no detail. And I really hate how the border of the block I...
Just like the Purdue Purdue Petes and the Wisconsin Bucky Badgers. Mascot and nickname are two different things. Regardless, I don't remember any students taking the Student Government seriously when I was in school, so why would they now? They already voted down their last mascot idea.
And every detail on the uniforms is orange and blue. The only difference from previous uniform combos is the white helmet (I wish they'd kept the blue facemask, though).
After the Paterno statue came down at Penn State, every college football program is hesitant to add a statue of a living person. Not that Butkus doesn't deserve one.
No doubt Northwestern football has been on the rise since Fitzgerald has been there, but they're delusional about the power of their brand and how far it's going to get them against the Texas/Oklahoma and Michigan/tOSU's of the world.
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