hooraybeer
- Peoria, IL
hopefully we’re all in agreement that the athletes deserve to be compensated fairly. been exploited for a long time
Same thing would apply to Sir Georges Buffet and Mama Would Be Proud.I don’t think that has to be the case. In fact, it can be flaunted even more. The ruling stipulates that, for NIL, any payment over a certain amount ($600, I believe) must be scrutinized. But I can’t see that withstanding the first legal challenge because who can dispute it when, say, Twin City Radiator says “why yes, we expect endorsements from this four star offensive lineman to generate $3.5 million in revenue for us. Why do you ask?”
The only real change is that schools will have to make sure their players are doing at least some form of actual endorsing to keep up appearances.
Same thing would apply to Sir Georges Buffet and Mama Would Be Proud.
The issue is agreeing upon what's fair. I think market rate is fair. Others think what would've been market rate ten years ago is fair.hopefully we’re all in agreement that the athletes deserve to be compensated fairly. been exploited for a long time
It possibly gives a big advantage to schools like Gonzaga and all the Big East schools that can potentially dump the full allotment of money into men's basketball without worrying about putting any money for football.I think that we are entering the age of specialization. Cal State Fullerton might dump millions into baseball, Oregon track and field, while Auburn shoots for golf. Mike Small might buy the top players in Australia, while Mike Poeta scours local pubs for a few brawlers.
You can bet your life Cheatigan is scrambling to be the first and biggest.they were never gone. yeah, the instances of it are dramatically less, but cheaters will always cheat
I'm just waiting for the lawsuits demanding half be allocated to female sportsIt possibly gives a big advantage to schools like Gonzaga and all the Big East schools that can potentially dump the full allotment of money into men's basketball without worrying about putting any money for football.
Keep in mind, Gonzaga may not have to share the revenue with football, but it also doesn’t have football to generate the revenue to be shared.It possibly gives a big advantage to schools like Gonzaga and all the Big East schools that can potentially dump the full allotment of money into men's basketball without worrying about putting any money for football.
Yep NIL can favor some of the basketball only schools where a rich booster or two gets involved. But revenue sharing favors just the B1G and SEC.Keep in mind, Gonzaga may not have to share the revenue with football, but it also doesn’t have football to generate the revenue to be shared.
Puts me right at home.![]()
I'm just going to put this here for anyone this applies to.
No, this is not how it’s supposed to work. (Whether it actually works as intended is a different question.) Everyone here saying that booster NIL is still uncapped or unrestricted is incorrect and this has been talked about endlessly if anyone has been following this case for the past couple of years.I read the ruling as 20.5 million salary cap from example OSbuckeyes. Then their booster will add another 25 million for NIL. Thus, Ohio state having a 50 million dollar roster. Texas, OMG 60 or 70 million when done. College athletics is officially dead, soon to follow smaller conferences and schools. I support athletes making money. This is not remotely close to being good for the brand nationwide.
I'll look forward to MWC and Pac? whatever moving down and competing for a nattty in new lower division.
I disagree female sports make no money there always in the redI'm just waiting for the lawsuits demanding half be allocated to female sports
College sports are dead.
You’re correct in everything here… this is not how it’s intended. But when has college athletics been about doing what’s intended?No, this is not how it’s supposed to work. (Whether it actually works as intended is a different question.) Everyone here saying that booster NIL is still uncapped or unrestricted is incorrect and this has been talked about endlessly if anyone has been following this case for the past couple of years.
The intent of the new system is that the pure NIL collective booster money in the way that a lot of people are thinking about it (e.g. giving an athlete money for simply playing on the team) would be prohibited. However, “real NIL” from third parties that’s consistent with the NIL market value of players would still be allowed. For instance, legitimate endorsements like Caitlin Clark or JuJu Watkins doing commercials for State Farm while college players are “real NIL” and that is unrestricted.
A clearinghouse run by Deloitte would determine whether NIL payments are legitimate or not. Now, there are a LOT of questions of whether this will ultimately be enforceable. Deloitte has said that over 70% of NIL collective payments up to this point would have been prohibited in the new system, which will inevitably lead to new lawsuits. We can see it coming down the pike when a local car dealer owner booster pays $1 million to a star athlete to come in and sign autographs for an hour at the store - who is to say what’s market value or not there?
So, I have a lot of doubts on whether this system will ultimately survive. I believe that the only way that there can be true enforceable restrictions is to have the colleges enter into collective bargaining agreements with the players, but that would require the colleges to admit that the athletes are employees and they still don’t want to do so.
Anyone placing blame on the players or boosters is totally off base. This is on the colleges themselves for putting their heads in the sand for generations on athlete compensation (and can’t be passed off on the bogeyman of the NCAA because the NCAA was doing what the colleges, including ours, wanted to do). They have only themselves to blame for creating a system (e.g. unilaterally imposing restrictive rules on compensation and movement on people that they claim aren’t even employees, much less that aren’t under collective bargaining agreements) that would be a clear violation of antitrust law in virtually every other business in America.
Gonna be pretty hard to rationalize that Twin City Radiator, who brings in $2 m gross revenue a year, with a marketing budget of $50k, gets an ROI for paying Kylan Boswell $1 m to sign autographs.You’re correct in everything here… this is not how it’s intended. But when has college athletics been about doing what’s intended?
It really wouldn’t be all that difficult for boosters, or those who are running the current NIL collectives to funnel money to, say Twin City Radiator, Goldblatts or Robeson’s Department Store and say “here’s some ‘advertising revenue’ for you.” Then those businesses bring in the athletes and have them film commercials or do autograph sessions or even have them spinning a sign on the street corner and then claim their endorsement is 100% worth the cost. The only difference now will be that the athletes will actually have to do something tangible to “prove” their worth.
At the end of the day, this is not an NCAA rules issue, it’s a legal issue. And courts generally frown on the restriction of free trade in our market driven system.
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Courts also frown on the violation of laws related to equal employment opportunities, equal pay for equal work, etc. …You’re correct in everything here… this is not how it’s intended. But when has college athletics been about doing what’s intended?
It really wouldn’t be all that difficult for boosters, or those who are running the current NIL collectives to funnel money to, say Twin City Radiator, Goldblatts or Robeson’s Department Store and say “here’s some ‘advertising revenue’ for you.” Then those businesses bring in the athletes and have them film commercials or do autograph sessions or even have them spinning a sign on the street corner and then claim their endorsement is 100% worth the cost. The only difference now will be that the athletes will actually have to do something tangible to “prove” their worth.
At the end of the day, this is not an NCAA rules issue, it’s a legal issue. And courts generally frown on the restriction of free trade in our market driven system.
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There is certainly going to be a lot of litigation. Probably already is.Courts also frown on the violation of laws related to equal employment opportunities, equal pay for equal work, etc. …
Get your popcorn ready.
I don’t know that you can litigate bad business decisions. If Twin City Radiator invests a million dollars in Boswell and turns out to be a “bad decision…” oops!Gonna be pretty hard to rationalize that Twin City Radiator, who brings in $2 m gross revenue a year, with a marketing budget of $50k, gets an ROI for paying Kylan Boswell $1 m to sign autographs.
Definitely some interesting points that this doesn't resolve. Off the top of my head -I'm just waiting for the lawsuits demanding half be allocated to female sports
It's not a bad business decision. It would be an NCAA infraction, and it wouldn't take more than 20 mins or so to discover that. Presumably that is exactly what this governing body would be looking it.I don’t know that you can litigate bad business decisions. If Twin City Radiator invests a million dollars in Boswell and turns out to be a “bad decision…” oops!
A private business/entity will be under no directive to need to voluntarily hand over financial data or even who they pay.It's not a bad business decision. It would be an NCAA infraction, and it wouldn't take more than 20 mins or so to discover that. Presumably that is exactly what this governing body would be looking it.
Not hard to say, let me see last year's financials. Ok what changed? Where did you get the money? I would hope no one would be that stupid and obvious.