Originally Posted by
MrOizo
Gotcha, thanks :thumb:
What's the % breakdown of fans in STL between Illinois and Mizzou? Is it 65-35? Worse?
Not sure about fans in STL city, probably way more for Mizzou than that, but a large part of the viewing area for the STL media is on the east side where its mostly Illini fans. The biggest issue with the coverage has nothing to do with the fans its that like 80% of the STL media graduated from Mizzou school of journalism.
In places like Nebraska, Alabama, Oklahoma... the media can usually solely focus on the Hometowners. But in places like Chicago and St. Louis, you have more than one State and a more varied group of eyeballs to appeal to. That adds complexity. This is where the relevance of any given team and the biases of the media programmers comes into view. This again is why the current course of the Illini is so encouraging.
Their solid recent hires, the improving fortunes of the money sports programs, and the laying of a prosperous foundation will demand greater media exposure in the crowded media markets. It's hard for anybody to notice you when you aren't doing anything worthy of getting noticed. Cardinals, Blues, and MoTigers have dominated St. Louis. Chicago pro sports teams, Northwestern, and Notre Dame are always going to be penciled into the newscast. Now they have to make room for the Illini. Some of the new media hires might need to pull out a map to find Champaign now if they didn't know where it was. Oh, I forgot. They don't use maps anymore.