Y’all realize the school itself doesn’t actually pay recruits and athletes, right? Technically, the school can’t promise anything vis-a-vis “pay for play” either. I’m sure there are gray areas they can (and do) work around, but this is still technically against the rules. That doesn’t mean they can’t show what the current athletes have earned through NIL though. But it doesn’t make sense that an AD would say that certain money is earmarked for specific athletes. The selling point would always be that the proof is in the pudding.